Many of the conversations that are taking place between financial professionals and their clients are centered around the volatility market. Many clients saw a sharp decline in their portfolio values and are reaching for their panic buttons because they are focused on the short term and do not want to lose more money. As advisors, we know that if they hit that button now an get out of the market after such a hit, it is likely that they will never recover.
So how do we help them stay invested if they are ready to jump? I think a powerful story right now is the Athene Amplify story. As of Last Friday, April 3rd, the S&P 500 was down roughly 23%. Before that, our low was roughly 30%. Some people think that the 30% number was the low of the pullback, and we will start to see a rebound the second half of this year. Others are not as optimistic. One thing we know for sure is that if our clients get out of the market now, it will be very difficult – if not impossible – to recover what they have lost.
With that said, what if I told you that if you stayed invested in the market, I will give you an extra 40% of whatever your account earns? On top of that, what if I told you that I know the S&P 500 is down roughly 23% YTD and I can’t do anything about that, but I will pay you back for any losses that you have from here on out up to 20%? Sounds pretty good doesn’t it? Well, that is exactly what we can do with the Athene Amplify contract. We can give the client 140% participation in the S&P 500 index with 20% downside protection. We can keep them invested and not only stop the bleeding with the downside protection, we can help them heal with the additional 40% credit to their S&P returns.
If you would like to talk about the Athene Amplify product in more detail, please give me a call.
Contact Micah Hesting for more information:
Relationships/Business Development Strategist